Nokia unveils 1st Android phones

Months in the wake of being sold to Microsoft, Nokia is wanting to discharge a wave of Android cell phones - with a distinction. 

Nokia (NOK) CEO Stephen Elop took to the stage at Mobile World Congress to divulge three low-close Android telephones generally proposed for developing markets. 

While this may be an Android telephone, the look and feel is anything besides. It has its own particular client interface, which looks like the level, tiled look of Windows telephone from multiple points of view, while looking after Nokia's flavor.selling for between 89 and 109 euros ($149), the Nokia X, X in addition to and XL telephones seem intended to acquaint clients with Microsoft (MSFT, Fortune 500) administrations, instead of rival Nokia's principle Lumia line of Windows units. 

Based on the open source form of the Android working framework, none of Google's(goog, Fortune 500) administrations - including its Play application store - are incorporated. 

Android applications might be included, yet a significant part of the OS has been redone to highlight Nokia and Microsoft's own particular administrations, including Here Maps, and the Bing internet searcher. 

Nokia has additionally included its own particular applications for things, for example, email and Polaroid. 

The equipment for every unit is nothing uncommon. The telephones are thicker, heavier, and less influential than numerous mid-range Android gadgets, yet Nokia administers that reasonableness is its primary objective. 

Elop said Nokia's whole line of units will be under Microsoft's control once the procurement is finished, so even these non-Windows Phone handsets will follow along. 

So what's the centrality of the Android launch? 

For the time being, it would appear to be a test. Microsoft and Nokia have done OK with the Windows Phone acknowledging their late section into the business, yet just have a small amount of the piece of the overall industry that Apple (AAPL, Fortune 500) and Google have with their working frameworks. A later droop in Nokia cell phone deals hasn't made a difference. 

The move may appear to run counter to Microsoft and Nokia's craving to develop the amount of Windows Phone clients. Yet the Nokia X telephones are pointed at individuals as of now not served by the Lumia range: the 100 euro swarm. 

By focusing on developing markets at first, Microsoft is attempting to make itself unmistakable in zones where individuals wouldn't purchase a Windows Phone at this moment, yet may later on as the expense of cell phones falls. 

Assuming that the X ends up being an unassuming triumph, Microsoft could provide for it a greater push as it creates benefits crosswise over numerous stages. Furthermore assuming that it doesn't work out, chances are this was a low-hazard try, so very little will be lost along the way.